Spring Into The DMAW Join or Renew Today! This month we’re celebrating what makes DMAW great – our members! DMAW members help direct marketers in the DC area connect, share and learn from each other and ...
THE 2012 DMAW MAXI AWARD COMPETITION Marketing Award for eXcellence & Innovation Volunteers Needed For MAXI Judging - Tuesday, April 17th - Could You Be A Judge? Do you have the experience to be a MAXI Judge? The minimum professional requirement to serve as a judge is that you must have at least 5 years’ experience in the direct marketing arena – if you have a specialty in direct mail, digital media, telemarketing or DRTV, be sure to ...
2012 Cross-Channel Marketing Symposium May 9, 2012 | 8:00 AM – 5:00 PM Gannett/USA Today Conference Center | 7950 Jones Branch Road | McLean, VA 22107 (near Tyson’s Corner) Keynote and Emcee: Lindsay Gray, Co-Owner and CEO, Acculink Take 1 day out of your week to sharpen your ...
LISTS…the heart of any good Direct Marketing campaign! 2012 List Bazaar Summit May 16, 2012 | 8:00 AM – 4:00 PM The Conference Center at Heart House - American College of Cardiology 2400 N Street NW Washington, DC 20037 Local Metro Stops: Foggy Bottom (Blue and Orange Lines), Dupont Circle (Red Line). Make sure your team is registered to attend the 2012 List Bazaar Summit at the Heart House. They will leave with new knowledge, an expanded network and fresh concepts to apply ...
Thursday, May 17 Luncheon SEIU Conference Center 1800 Massachusetts Ave., NW, Washington, DC 12 noon – 2 pm Limited to 60 people $45 – members; $60 – Not-Yet-Members Register Now! State of the Non-Profit Industry: 2011 Index of National Fundraising Performance Speaker: Paige Grainger, Senior Fundraising Analyst, Target Analytics, a Blackbaud Company A very popular luncheon that sells out each year! This Target Analytics report summarizes direct marketing giving for many of the largest non-profit organizations in the country. Paige will present a forensic comparison of fundraising revenue across sectors: ...
Sharpening a Tool! 2012 Social Summit Wednesday, June 27 & Thursday, June 28, 2012 Capital Conference Center | 3601 Wilson Blvd |Arlington, VA 22201 703/351-8222 | Local Metro Station - Virginia Square Metro Keynote Address and Networking Reception June 27 | 5:30 – 8:30 PM Registration opens at 5:00 PM Creating and Leveraging Opportunity in Business
Topic: Website/URL Remarketing - Optimizing Email Results by Targeting your Donor/Customer's Interests & Behavior Tuesday, August 2, 2011 12 Noon - 1 PM Because email is such a cost effective online marketing tool, most marketers do not spend enough time optimizing the process. While targeting and segmenting is important and does improve results, the key to success is still whether the marketer can get the donor or consumer's attention (i.e, get the donor/consumer to open the email, transact from the email, etc.). There are many times in the life cycle of ...
Thursday, August 18 Luncheon SEIU Conference Center 1800 Massachusetts Ave., NW, Washington, DC 12 noon – 2 pm Limited to 45 people $45 – members; $60 – Not-Yet-Members Register here! Excite, Connect & Succeed: Making the Most of the Social Web Sponsored by: Tracey Holinka, MS, Senior Web Designer / Developer and Managing Partner Chaos To Clarity LLC Jo Golden, MS, PhD, Digital Strategist, Educator and ...
Thursday, September 15 Luncheon SEIU Conference Center 1800 Massachusetts Ave., NW, Washington, DC 12 noon – 2 pm Limited to 45 people $45 – members; $60 – Not-Yet-Members Register Now! Integrating Your Year-End Campaigns Presenter: Roger Craver, President and Founder, DonorTrends Don’t just pay lip service to multi-channel integration. Do something about it. And if ever there were a time to swing into action and get a much needed lift from integrating your year-end efforts, it’s now. Roger Craver, veteran direct response fundraiser and editor of The Agitator, has seen more recessions and year-end ...
National Postal Customer Council Day A rewarding nationwide celebration of the role Postal Customer Councils have in helping businesses succeed. DMAW Members are being offered a discounted rate for the upcoming National Postal Customer Council Day event. $40 if paid before 5:00pm, Thursday, September 1 $50 if paid before 5:00pm, Wednesday, September 14 Breakfast and lunch are included. Join the Northern Virginia Postal Customer Council’s premier event of the year and one of the biggest mailing industry events of the year nationwide. Join FCCs across the nation with a keynote address by Postmaster General Patrick Donahoe broadcast live ...
