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I will Survive! – DMAW Annual Meeting Recap

By Hilary Baar 1970-something song lyric or our current economic condition? I will Survive! While it wasn’t Gloria Gaynor at the podium belting out her 1978 hit, “I Will Survive,” the message we heard at the DMAW Annual Meeting on 28 February was every bit as encouraging and stirring! Mr Anirban Basu, a noted economist…

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Anirban Basu & You!

You are invited to attend the “Back to the Future – 2011 Economic Outlook” presentation by Anirban Basu, J.D., Chairman & CEO of Sage Policy Group, Inc., on February 28 at the 2011 DMAW Annual Business Meeting and Reception. As one of the region’s 20 most powerful business leaders in 2010 as named by the Baltimore…

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DMAW February 2011 Update

NEW DATE & TIME FOR ANIRBAN BASU The NEW DATE and TIME for the DMAW Annual Meeting & Anirban Basu’s keynote presentation is MONDAY, FEB. 28, 5:00-7:30pm, at the City Club Columbia Square. Basu’s presentation, “Back to the Future – A Look at the 2011 Economy and Beyond”, will be followed by cocktails & hors d’oeuvres.  Basu’s presentation should generate interesting conversation and…

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Webinar: Protecting Your Donor’s Dollars – Non-Profit Fraud Prevention and Awareness

You are working hard at creating an effective, results-oriented fundraising campaign for your organization…only to find out there is internal fraud.  According to the Association of Certified Fraud Examiners (ACFE) 2010 stats, the non-profit Fraud Frequency rate was 9.6% and the median loss was $90,000.  That’s a lot of money to recoup in a fundraising…

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DMAW November Networking Luncheon Recap

By Gail Diggs During the November DMAW luncheon, Janet Tonner of Vertis Communications (a full-service marketing communications company with offices across North America) shared information and statistics that marketers in any industry could put to great use. Her presentation, entitled “Between the Lines”, was designed to provide new insights into how consumers use newspaper inserts,…

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Did we cross that Bridge?

By Alan Rich The 2010 Bridge Conference came and went just like that. Countless volunteer hours over the course of 10 months came down to what amounted to 48 hours of a fabulously produced, highly successful, Bridge Conference. Much of the credit goes to its co-chairs, Greg and Dayna. I have been involved with the…

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September Luncheon Recap

By Gail Diggs On September 16th, I did something I’ve never done before… I attended a monthly luncheon sponsored by DMAW  — and it was absolutely wonderful. I was greeted warmly by the conference organizers and directed to a lovely, quite comfortable room where the meeting would be held. While waiting for the session to…

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The Net Effect of Telemarketing– Yo, Data Girl… what do the numbers say?

by Megan O’Brien Karin Kirchoff of Defenders of Wildlife (DOW) spoke to a full room at the DMAW’s July networking luncheon held at the National Trust for Historic Preservation.  In her role as VP for Membership, Karin oversees a membership base of 450,000 and has raised over 20 million dollars through multiple channels.  The lunch…

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DMAW June Networking Luncheon Recap

by Gayden Prince State of the Post Office On June 17th, the DMAW held their June Networking Luncheon at the National Trust for Historic Preservation in Washington, DC. The topic of the presentation was one that may affect Direct Marketers more than any other marketing channel—the United States Postal Service and the obstacles facing an…

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The Board – Serving You Now! Part 2

by Donna Tschiffely I mentioned in my last blog (posted on May 20) that the board meets the third Thursday of every month.  In fact, the third Thursday of every month is a very busy day around DMAW – that is also the day we conduct our monthly luncheons.  This latest one was with Andy…

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