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Mission & Vision
Who is DMAW? DMAW members are nonprofit integrated direct response fundraisers, marketers, and engagement advocates. We offer educational programming, networking opportunities, and professional development. Our community includes anyone who works with or for nonprofits to better engage their members and supporters as well as those who aim to foster the next generation experts in this…
Read MoreDirect Impact: May/June 2025
May/June 2025 • Vol. 63 No. 3 FEATURED ARTICLE:The Power of Individual Giving: 5 Tips to Help Your Organization Move Forward in Hard Times By Mwosi Swenson Articles Email Spam Traps 70 Years of DMAW Nonprofit Fundraisers Symposium Columns President’s Perspective Committee Spotlight YDMAW DMAW/EF Member Spotlight Featured Event Bridge Conference July 30 – Aug…
Read MoreDirect Impact: March/April 2025
March/April 2025 • Vol. 63 No. 2 FEATURED ARTICLE:Getting the Most Out of Your Lapsed Donors: A Case Study By Jim Aber Articles Bridge 2025 Omnichannel Marketing Lapsed Donor Modeling MAXI Award Highlights Postal Promo Maximization Columns President’s Perspective Committee Spotlight YDMAW DMAW/EF Member Spotlight Featured Event Creative Day March 12-14 See DMAW’s full calendar…
Read MoreDirect Impact: January/February 2025
January/February 2025 • Vol. 63 No. 1 FEATURED ARTICLE:Behavioral Science: The Full Story By Frank O’Brien Articles New RFP Experience Copywriting Checklist Audience-First Versus Omnichannel Gift Acknowledgments Columns President’s Perspective Committee Spotlight YDMAW DMAW/EF Member Spotlight Featured Event DMAW & TNPA Fundraisers SymposiumMarch 12-14 See DMAW’s full calendar of events. Behavioral Science: The Full Story…
Read MoreDirect Impact: Marketing Insights for Driving Nonprofit Success
Current Issue January/February 2026 Past Issues November/December 2025 September/October 2025 July/August 2025 May/June 2025 March/April 2025 January/February 2025 (Direct Impact Additional Styles) Direct Impact site designed and built by
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Empowering Nonprofit Marketers to Drive Impact Through Direct Response. Join a thriving community dedicated to advancing nonprofit fundraising through education, networking, and professional development. Nonprofit Join Commercial Join Explore Upcoming Events Nonprofit Marketing and Fundraising Are Evolving Fast. You Don’t Have to Navigate It Alone. Whether you’re juggling shrinking budgets, shifting technologies, or rising expectations,…
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