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Jan 17
1-2 PM

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FREE Non-members

11709 Bowman Green Drive
Reston, VA 20190
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Webinar: Beyond the Event; Creative Approaches to Peer-to-Peer Fundraising

Many nonprofits have invested in peer-to-peer tools to manage registration and participant fundraising for traditional run, walk, and ride events. However, they may be missing opportunities to use those same tools between, or instead of, events to raise even more funds. Some nonprofits are finding creative and effective ways to use peer-to-peer tools and techniques to raise money and engage supporters.

The same tools that were originally intended for peer-to-peer fundraising around traditional run, walk, and ride events are now being used for everything from virtual food drives to mission trips to fraternity events to blood drives to the increasingly popular do-it-yourself (DIY) events. Using these approaches, organizations of all sizes and missions are raising funds and other types of support year-round. In this free session learn about real-world experiences with creative peer-to-peer fundraising campaigns with a presentation by Mark Becker, founding partner at Cathexis Partners, LLC.

 

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Speakers

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Mark Becker, Founding Partner, Cathexis Partners, LLC

Mark Becker founded Cathexis Partners in the fall of 2008. Prior to that, he was the Director of IT Consulting at an event production company focused on producing nonprofit events. In his nearly five years as Director, Mark and his team supported several NPO fundraising event websites, the largest of which was Susan G. Komen Breast Cancer 3-Day. Before this, Mark left his corporate IT project management job after completing an IT efficiency project. The project proved successful and resulted in the layoff of over 250 employees, including Mark. Today he considers this the best non-move in his career because it led him to the call of supporting nonprofit organizations. Mark is currently responsible for operations, sales, and client & partner relations.

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