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Getting Started with Text Messaging

Everyone seems to be talking about text messaging these days! With 95% of Americans owning a mobile phone, more of us are “meeting people where they are” by using mobile (SMS) as a vital component of an organization or campaign’s communications, fundraising, advocacy and field strategies. More and more nonprofit organizations and campaigns are realizing…

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C’mon, Get [App] Happy

by Meg Mader  A whopping 70 percent of people today have mobile applications. That’s not surprising, considering the mobile trend and the overwhelming number of apps on the market — and Apple’s catchy slogan, “There’s an app for that,” holds true in pretty much any situation! So, if the majority of our population has apps, why…

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