Posts Tagged ‘cyber security’
WARNING: “Spoofing” Attack Targets Local DM Companies
WARNING: “Spoofing” Attack Targets Local DM Companies At least three DMAW member-companies recently fell victim to an Internet hack that has cost one of them several thousand dollars so far. It’s an important wake-up call that shows an Internet connection can leave a company as vulnerable to thieves as a wide-open front door. Interpol is…
Read MoreCurrent Cybersecurity Trends and Risk Mitigation for Direct Marketing Professionals
Is your business or nonprofit prepared for a cyber attack? In the event of a data breach, would you know what to do? The risks of cyber attack are only increasing, so preparing for an intrusion is vital—to protect your donors, clients, staff, and your organization. We’ll tackle your questions head on and provide you…
Read MorePrivacy…Respect It While Marketing to Your Target Audience
written by Kurt Seiber As a new member to the DMAW, I found the keynote address at the annual to be very relevant and eye-opening. Mark Rasch – Director of Cybersecurity and Privacy Consulting with CSC – gave an awesome presentation! Obviously privacy is always a concern. When you couple that with today’s advanced communications and…
Read MoreCybersecurity Need Not Be Boring
written by Jeff Fowler When I first opened my invitation to DMAW‘s 2012 annual meeting and noticed the title of the keynote presentation, “Your Privacy. . . Does It Really Exist?”, a word favored by my teenage son flashed through my mind: b o r i n g. Still, it had been some time since I had…
Read MoreCybersecurity Can be Neat and Creepy
written by Milton “Milt” Olekson Kudos to staff, board, committees, and sponsors of the recent DMAW Annual Meeting and Keynote Presentation. The reigns were passed from Kristin McCurry of MINDset Direct to Hilary Baar of The Lukens Company. Hilary did a great job of introducing and recognizing current and past board members and their contributions. It was…
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