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Social Media Marketing Day

By Donna Tschiffely

So, you’re pretty sure you understand the power – real and potential – of social media. You’ve spent hours on the computer monitoring Facebook and Twitter.  You’ve worked to stay abreast of the online buzz.  Of course you know how the get the social media job done, yet

…there are those nagging questions in the back of your mind.  Can social media really work for my organization?  Am I doing things right – or wrong?  Can social media make a difference to my fundraising bottom line?

How would you like to get answers like never before to these and other pivotal questions about the fast-paced world of social media?

Attend the DMAW’s Social Media Marketing Day, on Thursday, June 23rd,
at the Heart House in Washington, DC.

In this tightly-focused, information-packed day, you’ll learn about:

  • Best Practices for engaging people on Facebook, Twitter, LinkedIn, YouTube and blogs;
  • How to Launch a  Successful Social Media Campaign – from strategy and planning to content and implementation;
  • 10 Tools and Services your social media campaign can’t live without;

How to monitor, measure, and manage your brand on social media.


You’ll take part in a Hands-on Activation Lab where you can put into practice and gel in your mind – all that you’ve learned.  That way, back at your office, you can hit the ground running!

Our last Social Media Marketing Day sold out, and we expect another sell-out this year! Our Early Bird deadline ends Tuesday, May 24 – so be sure to register before then and SAVE!

Registration is limited! So don’t delay!

WiFi, Parking, Lunch and Breaks are all included!

Social Media Marketing Day is a full day of learning – proven techniques and tips – not to be missed.

I look forward to “engaging” with you there!


Donna Tschiffely

DMAW Executive Director

703-689-DMAW (3629)

P.S.  Here’s another reason to attend Social Media Marketing Day.  Our keynote speaker is Carie Lewis, Director of Emerging Media at The Humane Society of the United States.  Come hear how Carie has used social media to effectively engage Humane Society donors.


Donna Tschiffely is the Executive Director of The Direct Marketing Association of Washington (DMAW). Contact her at