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Bridge 2023: Navigating the Digital Horizon

By growthzone | September 8, 2023

Navigating the Digital Horizon: My Takeaways from the 2023 Bridge Conference   Liv Tupanjanin, Senior Account Executive, Mal Warwick Donordigital Liv Tupanjanin is an Online Senior Account Executive at Mal Warwick Donordigital, specializing in digital fundraising. Find her on LinkedIn here: https://www.linkedin.com/in/livtupanjanin/.   In today’s rapidly evolving world, the intersection of technology and philanthropy has…

Bridge 2023: Amplifying Nonprofit Fundraising

By growthzone | August 29, 2023

Bridge 2023: Amplifying Nonprofit Fundraising “Let’s Get Ready to Rumble!” This phrase launched into my mind as I returned to the National Harbor Gaylord Convention Center for a fresh year of Bridge. Thaddeus Bullard, also known as Titus O’Neil in the WWE world, exclaimed this same opening line from the main stage as the surrounding…

Managing a Successful Canvassing Program

By growthzone | August 25, 2023

Take your sustainer program to the next level with canvassing In July’s coffee talk, Special Olympics alongside DonorVoice shared how canvassing has helped grow their sustainer program along with tips and tricks to manage a successful canvassing program. One thing to be aware of with canvassing programs is that it can take up to 2…

National Postal Forum

By growthzone | August 25, 2023

A funny thing happened on the way to the Forum! In this mad, mad, mad world of Direct Marketing and mailing, I really didn’t know what to expect at the National Postal Forum in Charlotte which was held earlier this summer. A newbie representing the Philadelphia Postal Customer Council Board, I approached attending the conference…

Legacy Giving Conversion

By growthzone | July 19, 2023

From Intentions to Action: Unlocking the Path to Legacy Giving Conversion At the upcoming Bridge to Integrated Fundraising & Marketing Conference, I’ll present new research in legacy giving and the real-world impact on our planned giving marketing programs in my session “Legacy Giving – A Slow-Moving Field Speeds Up: New Research on Donor Decision-Making.” For…

Data Strategy and Relationships

By growthzone | July 18, 2023

Want the best data strategy? It’s all about relationships. Let me start with a confession: I’ve often been guilty of coming up with creative tests and presenting them to my list brokers, asking them to whip up a universe to match. But this doesn’t use the wealth of skills and expertise they offer! One of…

Standards of Conduct for Nonprofit List Rentals and Exchanges

By growthzone | July 10, 2023

Join the Movement to Safeguard Privacy: Revitalizing Nonprofit List Standards DMAW is spearheading an initiative to update the standards of conduct for Nonprofit List Rentals and Exchanges. In this blog post, we explore the need for an overhaul of the existing guidelines to protect consumer privacy and uphold the rights of list owners. In January…

Nuggets of Wisdom: DMAW’s DAF Coffee Talk

By growthzone | July 6, 2023

Nuggets of Wisdom: DMAW’s DAF Coffee Talk Maria Fisher is a Membership Campaign Manager for The Nature Conservancy and may be reached at mfisher@tnc.org. I attended the Coffee Talk: Donor-Advised Funds back in May and was energized by Karin Kirchoff’s thought-provoking presentation on Donor Advised Fund giving and inspired by the conversations in the room…

AI For Fundraising Is Here… Now What?

By growthzone | June 8, 2023

Laura Jahn is the Senior Manager of Integrated Marketing at Humane Society International, where she raises funds to help protect abused and neglected animals around the world. She’s also a freelance writer whose combined experience as a consultant and on-staff nonprofit marketer make her uniquely positioned to understand messaging needs from both the nonprofit and…

7 Insights from the Nonprofit Fundraisers Symposium

By growthzone | May 8, 2023

Blogs Kathy Swayze is the Creative Director and CEO at Impact Communications. She has worked in the direct marketing and fundraising fields for 30 years. She has had outstanding success in helping organizations improve their fundraising results by telling their unique stories. In the 20+ years since Impact was founded, she has had the honor…

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