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An emerging leader. A great attitude. Exceptional work ethic and results. Someone you like to be around in and outside of the office. Basically, a fundraising/marketing rockstar. Sound like anyone you know? I am lucky enough to know one or two, but I could really use your help in identifying another one. In fact, they…

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By Jennifer Newell, Digital Services Manager, Production Solutions/PS Digital Last week I attended the DMAW’s Digital Day Forum and came away with a lot of great takeaways. But one of the sessions that stood out to me most was Making Your Emails Mobile Friendly, presented by Dan Caro, Director, Online Marketing Operations at Whereoware. Did…

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USPS New Products and Innovations Executive Enlightens DMAW Lunch and Learn Attendees about Increasing the Long-term Value of Mail by Leveraging New Technology At the June 20 DMAW Lunch and Learn, Gary Reblin, the United States Postal Service’s Vice President of New Products and Innovations, strongly advised that organizations need to be innovative in order…

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by Stephen Godbout What a day it was at the spectacular U.S.A Today campus for DMAW’s, DM201. From new hires to industry vets, everyone learned something from the stellar line-up of DM pros who graciously shared their direct marketing experience.  Special thanks to all presenters, volunteers and sponsors PMG, RR Donnelly, and Direct Mail Solutions.…

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“Ha! You’ve got to be kidding.  You can barely walk the dog without getting winded and you think you can run a 10 K….” My inner struggle begins with a glance at a piece of mail. “Sure you used to play baseball back in the day but that was when you had a sliver of…

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