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DMAW May 2011 Update


Wed., May 11 | 8AM – 2PM |Maggiano’s Little Italy |Washington, DC

Less than a week away!

If you are a list manager, list broker, data manager, this session is designed for you!  We’ve changed the way we do business and we are…

Forging Ahead:  A Positive Future!  

Gain new insight and carve new directions for yourself in the list industry! Advanced sessions will address the hottest issues facing our industry today and running concurrently will be “101 sessions” in management and brokerage.



DMAW May Monthly Luncheon

Thurs., May 19 | 12n-2PM | SEIU Conference Center, Washington, DC

Treating an Email Campaign Like a Direct Mail Piece:  What’s Wrong with this Picture!

Presented by Becky Hagadorn, VP of New Business Development, Carney Direct Marketing; Stephen Harwick, CEO & Co-Founder, AGR Marketing Solutions, LLC

There are fundamental differences when creating your email campaign and integrting it with your direct mail initiative.  In spite of what many think and do – it is not a cut & paste job!  There is more strategy to it than that which you will learn from Becky and Stephen as they focus on maximizing your integrated email and direct mail campaigns results with strategies you can implement immediately.



Thursday, June 23 | 8AM – 5PM | The Heart House Conference Center | American College of Cardiology, Washington, DC

It’s Not Just Tactics…It’s Strategy!

Master the Power of Social Media Marketing!

Strategy and Implementation | Reach and Engage
Listen and Learn | Monitor and Measure

Facebook | YouTube | Blog | Twitter
Activation Labs!

Keynote Presenter:

Carie Lewis
Director of Emerging Media, Online Communications
The Humane Society of the United States

Lunch, breaks, parking and WiFi included in registration fee.  Seating in this hands-on workshop will be limited!

Social Media – It’s A Really Big Thing Today!


6th Annual Bridge to Integrated Marketing & Fundraising Conference

July 20-22, 2011

Gaylord National Hotel & Conference Center
National Harbor, MD (adjacent to Washington, DC)

Educational content is king!  And, direct marketers and fundraisers are talking about the great educational content
to be found at the Bridge Conference!

Registration is Open! 
The Best Value rate is available until May 20 – which is a

25% savings from the regular registration fee!



The MAXI Award Recipients will be announced
the middle of May!

Plan on attending the
MAXI Awards Ceremony & Reception
July 20, 2011

4:30 PM – 6:30 PM

Gaylord National Hotel & Conference Center
National Harbor, MD (adjacent to Washington, DC)


Wednesday, October 19, 2011

9:00AM – 5:00PM

Located in the beautiful Kellogg Conference Center
at Gallaudet University

How to Grow Again!

Associations have had a rough couple of years – it’s time to get past that now and learn how to grow again.  Plan on attending this one day retreat on how to put your association on the path to growth.

Registration will open soon!


Fundraising Success
Virtual Conference & Expo

Thursday, May 19, 2011
10 AM — 5 PM ET

At Your Desk — It’s Virtual!


The DMAW is a supporting organization of the
FundRaising Success Virtual Conference & Expo.