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Google Analytics & Ecommerce – The Peanut Butter & Jelly of Website Donor Strategies

  Do you have the tools to make your digital donor strategies a success but just need some additional expert advice? On September 28th from 12 Noon – 2 PM at SEIU, Washington, DC, we are going to rock your CRM world – with actionable information gained from data analytics. Chief Digital Strategist at the…

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Sneak Peek on What to Expect at Upping Your Digital Program Workshop

Don’t have a digital program? You’re not alone—more than half of nonprofits and charities don’t take advantage of the opportunities that digital marketing brings to the table. For those organizations and those who are looking to improve their digital programs, DMAW is hosting the Upping Your Digital Program Workshop on June 8th. I had a…

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Fundraisers Face Significant Retention Decline

Retention matters. It is sometimes the greatest—but most profitable—challenge you may face as a fundraiser. And it’s getting harder. That’s why DMAW is hosting a Lunch & Learn to provide a Retention Roadmap—answering your top retention questions and putting you on a path to file growth. For the past 10 years, donor retention has been…

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Data Strategy Forum Brings List Community Under One Roof

On May 9th, list professionals will be convening once again, but instead of heading to the List Bazaar, they are all coming down for the new and improved Data Strategy Forum. The name change reflects the changes in the industry. Certainly, for a long time now, we have been working with more than just mailing…

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