Blogs
Update on Mentor for a Day program
By Alan Rich The Mentor for a Day program has been in full swing since March 1. In just 2 months, 9 students have been placed with 7 DMAW member businesses. Comments from the participating students have been glowing… “I had an amazing time. The best part was hearing from every employee what he or…
CNU DMA Announces its 9th Annual Career & Networking Reception
Newport News, VA—The Christopher Newport University (CNU) student Direct Marketing Association, advised by marketing professor Dr. Lisa Spiller, announces its 9th Annual Career & Networking Reception. The event will be held at the university on Wednesday, March 30 from 12-2 p.m. in the David Student Union Ballroom. The purpose of the event is to provide…
I will Survive! – DMAW Annual Meeting Recap
By Hilary Baar 1970-something song lyric or our current economic condition? I will Survive! While it wasn’t Gloria Gaynor at the podium belting out her 1978 hit, “I Will Survive,” the message we heard at the DMAW Annual Meeting on 28 February was every bit as encouraging and stirring! Mr Anirban Basu, a noted economist…
DMAW March 2011 Update
WHAT’S HOT! MARCH MONTHLY LUNCHEON Fundraising Trends Carol Rhine, Senior Fundraising Analyst, Target Analytics, A Blackbaud Company will present, “2011 Fundraising Trends.” Sponsored by Integral, LLC This Target Analytics report summarizes direct marketing giving for many of the largest non-profit organizations in the country. Carol will present a 2010 vs. 2009 comparison of fundraising revenue…
Sumbit Your MAXI Application Today!
Face it. You do great work. Why keep it a secret? Your long hours, great ideas and outstanding results deserve recognition. Share your successes with the direct marketing industry and submit your winning campaigns to the DMAW MAXI Award Competition! Winning a MAXI – Marketing Award for eXcellence and Innovation – gives you and your company…
Anirban Basu & You!
You are invited to attend the “Back to the Future – 2011 Economic Outlook” presentation by Anirban Basu, J.D., Chairman & CEO of Sage Policy Group, Inc., on February 28 at the 2011 DMAW Annual Business Meeting and Reception. As one of the region’s 20 most powerful business leaders in 2010 as named by the Baltimore…
The DMAW February Monthly Luncheon
Join us at the DMAW February Monthly Luncheon Thursday, February 17 | 12 noon – 2:00 pm SEIU Conference Center 1800 Massachusetts Ave., NW | Washington, DC The Adaptive Organization presented by Karen Depew, President, Northwood Consulting What will organizations need to look like to not only survive but thrive in the 21st Century? How do…
DMAW February 2011 Update
NEW DATE & TIME FOR ANIRBAN BASU The NEW DATE and TIME for the DMAW Annual Meeting & Anirban Basu’s keynote presentation is MONDAY, FEB. 28, 5:00-7:30pm, at the City Club Columbia Square. Basu’s presentation, “Back to the Future – A Look at the 2011 Economy and Beyond”, will be followed by cocktails & hors d’oeuvres. Basu’s presentation should generate interesting conversation and…
Webinar: Protecting Your Donor’s Dollars – Non-Profit Fraud Prevention and Awareness
You are working hard at creating an effective, results-oriented fundraising campaign for your organization…only to find out there is internal fraud. According to the Association of Certified Fraud Examiners (ACFE) 2010 stats, the non-profit Fraud Frequency rate was 9.6% and the median loss was $90,000. That’s a lot of money to recoup in a fundraising…
Intelligent Mail Barcode for Mailpieces
IMb (Intelligent Mail barcode) is the new USPS requirement beginning May 2011. The IMb replaces the Postnet and (if you use it) the Planet Code barcodes. All outgoing and incoming pieces of presorted (First and Standard Class) mail MUST contain the new barcode. And, with a long ‘tail’ on returns, you bet you’ll need it…