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A few seats left for Nov Luncheon

By growthzone | November 16, 2010

If you’ve ever wondered how consumers make their buying decisions, you won’t want to miss our November DMAW luncheon – it’s the last one for 2010! It starts at noon, this Thursday, November 18th at the National Trust for Historic Preservation. Seating is limited to just 45 people and we usually sell out, so if you…

DMAW Senior Level Fundraising Seminar is Nov 12

By growthzone | November 11, 2010

by George Lizama The Problem Nonprofit organizations are already feeling the combined pressure of escalating direct mail costs, falling response rates and the dramatic shrinkage of their donor universe, made up almost entirely of the Depression era and WWII generations. The difficulty in maintaining dollar donation levels and growing the donor base to offset lost…

DMAW Monthly Luncheon | Nov 18

By growthzone | November 4, 2010

I wanted to make sure you knew that we have a great speaker for our DMAW Monthly Luncheon scheduled for Thursday, November 18.  This speaker could answer some of your challenges, such as… Are you getting today’s consumers to buy your product or service or donate to your cause? Have you figured out your buyer’s/donor’s habits?…

Oct 30 Call for Papers Deadline for the 6th Annual Bridge Conference

By growthzone | October 28, 2010

October 30 is the Call for Papers Deadline for the 6th Annual Bridge to Integrated Marketing & Fundraising Conference scheduled for July 21-22, 2011at the Gaylord National Hotel & Conference Center adjacent to Washington, DC! Visit the Bridge Conference website to download the Call for Papers information and apply online! Presenting at the Bridge Conference…

Marketers praise PRC decision to deny ‘exigent’ postal rate increases

By growthzone | October 21, 2010

from DMNews Marketers and business groups praised the Postal Regulatory Commission’s decision to unanimously reject the Postal Service’s request to raise rates above the rate of inflation. The PRC decided September 30 that the USPS failed to justify its request for a 5.6% average increase. “Today’s decision is a great victory for businesses and consumers,”…

PRC Denies Postal Service Exigent Rate Request: Decision is Unanimous

By growthzone | October 7, 2010

Did we cross that Bridge?

By growthzone | September 30, 2010

By Alan Rich The 2010 Bridge Conference came and went just like that. Countless volunteer hours over the course of 10 months came down to what amounted to 48 hours of a fabulously produced, highly successful, Bridge Conference. Much of the credit goes to its co-chairs, Greg and Dayna. I have been involved with the…

Association Day Invitation

By growthzone | September 23, 2010

This is a quick follow-up to our printed invitation that was sent inviting you to DMAW’s 8th Annual Association Marketing Day, scheduled for Thursday, Oct. 7 at the Capital Hilton Hotel. We hope you received the invitation and were enticed to visit our website,, to learn more about our well-received annual Association Marketing Day. You see the bad news every day…

September Luncheon Recap

By growthzone | September 23, 2010

By Gail Diggs On September 16th, I did something I’ve never done before… I attended a monthly luncheon sponsored by DMAW  — and it was absolutely wonderful. I was greeted warmly by the conference organizers and directed to a lovely, quite comfortable room where the meeting would be held. While waiting for the session to…

A Blueprint for Social Media Success

By growthzone | September 2, 2010

The DMAW Presents a Webinar September 14, 2010 12:00pm – 1:00pm Members: Free! NonMembers: $49 Click here for details and registration information for the Webinar. Many nonprofits are dabbling in the practice of social media, but the question remains: how can nonprofits be truly successful in social media? What does success look like, anyway? Will…