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Communication is Key to Saving Money

By | March 30, 2015

Recently, I attended the DMAW’s Direct Mail 101 seminar.  The major takeaway I found from the eight different sessions was that at every step of the process, proper communication could save you time and money. It’s worth spending time on the front end to set up communication practices internally and externally with your vendors and…

What Socrates Can Teach You About Direct Marketing

By | March 18, 2015

I think we’d all agree that Socrates was right: We must continue learning in order to meet our greatest potential. And when you first start out in fundraising, you’ll find there are a ton of places to turn for educational information. There are countless articles in industry publications, conferences and 101 sessions abound, and vendor…

Integrated Marketing Tactics for Donor Cultivation – A Case Study

By | March 16, 2015

By Jim Jacobs There were many key takeaways from DMAW’s February Lunch and Learn, “The Value of Cultivation: an American Farmland Trust (AFT) Case Study.” First, is that the value of effective personalized communication with your donors, as well as showing appreciation, should never be underestimated. In addition, several other successful cultivation strategies and tactics…

Who says charity regulation isn’t political?

By | March 5, 2015

A proposal to give the Pennsylvania General Assembly the authority to decide when hospitals and other not-for-profit organizations receive tax exemptions was approved by the Pennsylvania Senate. The proposal, which would amend the state Constitution, passed both legislative chambers in 2013. If it passes the House this year or next, it will appear on a…

1.966% – Doesn’t sound like much does it? It will add up!

By | March 5, 2015

If you haven’t heard about it yet…if you’re not talking about it and budgeting for it, then you will be in for a surprise come Sunday, April 26, as that is when the US Postal Service has announced its Consumer Price Index (CPI) base rate increase will go into effect. The overall increase is 1.966%,…

The Viral Phenomena of the ALS Ice Bucket Challenge

By | February 17, 2015

At the recent DMAW annual meeting, attendees got to hear the inside story behind the ALS Ice Bucket Challenge (IBC). And, what an inside story it was. Did you know that the idea began with three young men, all with ALS, who played sports and decided it was time to get people to understand ALS?…

The Scoop You Need on the DMAW MAXI Award

By | February 6, 2015

Just a few things that should be on your calendar this February Groundhog Day. Valentine’s Day. President’s Day. DMAW MAXI Award Deadline. As you probably noticed, one has already passed and the next three are very quickly approaching. It’s time to be recognized for all the work you’ve put in this past year. All the…

Could an Attorney General use his charity regulatory powers for political purposes?

By | February 4, 2015

Submitted by Geoffrey Peters, CEO, Moore DM Group On January 21, 2015, The Humane Society of the United States (“HSUS”) filed suit against the State of Oklahoma alleging that Oklahoma’s Attorney General, E. Scott Pruitt, despite not having received a single complaint from any contributor to HSUS that they were misled by any HSUS charitable…

Obama again proposes limit to charitable deduction

By | February 4, 2015

Submitted by Geoffrey Peters, CEO, Moore DM Group In conjunction with his State of the Union address, President Obama released his budget and capital gains proposal.  In his budget, as in the past, he proposed a 28% cap on the charitable deduction despite substantial research by many economists and others that any such cap reduce…

One Day You’re In…The Next Day You’re Out!

By | December 3, 2014

The Attorney General of California has issued new regulations regarding charities, fundraisers, the solicitation process and registration requirements. The new regulations go far beyond the statutes passed by the state legislature and arguably far beyond what is permitted under the United States Constitution. First some background. This is the same Attorney General who recently settled…

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